At Landis Lifestyle Salon in Salt Lake City, we excel in helping our customers to get the beauty services they need to reinvent their look and become elegantly coiffed and sculpted for a big occasion or a hot date.
How do we do it? Well, actually, a lot of work goes into the salon services. It’s not as easy as just getting people into chairs, or setting a massage table in a room.
Equipment and Gear
You can have the best people working in a salon, but if you don’t have the right support, they can’t do their jobs properly. We source the best beauty products and spa and salon equipment, including chairs, tables, and other installations, with the right kinds of support for our professional techniques. When it comes to our salon services, we have all of the best modern curlers, dryers, and other specialty equipment that you’d expect in a top-class setting.
The Right Talent
Then you also have to have the right people.
Again, it’s not the type of thing where somebody just comes in and says “hey, I can work a few hours” and fills out a job application. There’s a skill and a craft in this type of work, and so it’s very much about finding those journeypersons with flair, professionals who are a good match for the business. You even have to match the philosophy of the stylist or technician with the business’s overall culture model. Otherwise you have people going in different directions, and it shows in the jobs that you do.
A lot of this takes place behind the scenes, and people think that a salon is just a random business that is set up somewhere to do hair and makeup. However, people who have shopped around for the best often come to us talking about how they’ve learned that quality does make a difference.
A Good Environment
Look around the Salt Lake City area, and you’ll see that salon and spa businesses vary quite a bit.
In a way, you could argue that this third pillar of quality is just as important as the first two. Yes, people need technical skill. Yes, they need support. But customers also need to feel comfortable.
Like a restaurant or hotel, a salon and spa business runs on the impression that it makes with customers overall. Make a poor impression, and you’re headed toward that grim statistic where 75% of small businesses fail over five years.
Make the right impression, and you start to garner customer loyalty and support. Word-of-mouth gets around, and you start to see people coming in the door. Often, once they come in, they return again and again. That’s the delightful relationship we build up with clients here at Landis Salon – come check us out!
